In this video, Erik Shellenberger, a reputation management expert, takes a bold stand against 1-Star Yelp Reviews: How Restaurant Owners REALLY Want to Respond. He humorously but candidly addresses the issue of unfair negative reviews, which can damage businesses while lacking constructive feedback.
1-Star Yelp Reviews: How Restaurant Owners REALLY Want to Respond
Shellenberger begins by acknowledging that mistakes happen in the restaurant and bar industry; no one is perfect. He points out the absurdity of some reviews, like penalizing a restaurant for parking issues unrelated to the business itself. These reviews can significantly impact a business, costing them as many as 30 customers per negative review.
Problems? Say something!
A major frustration Erik discusses is that many reviewers don’t give establishments a chance to fix the issue. Common complaints about cold food, delayed service, or drink preferences could often be resolved on the spot if patrons spoke up. He stresses that without feedback, businesses lose the opportunity to improve.
Managing expectations is another key point. Shellenberger emphasizes that customers should understand the nature of the venue they’re visiting. It’s unreasonable to leave a 1-star review because a nightclub is loud or because fine dining is costly. For customers on a budget, he recommends sticking to more affordable options rather than bashing upscale establishments for their pricing.
1-Star Yelp Reviews: How Restaurant Owners REALLY Want to Respond
Additionally, Erik touches on underage patrons writing negative reviews after facing consequences for breaking laws, such as having fake IDs confiscated. He encourages personal accountability, advising viewers to recognize their own role in negative experiences.
Finally, he calls out serial complainers with numerous 1-star reviews. For those who consistently find fault with every experience, he suggests it might be time to stay home.
In this eye-opening video, Shellenberger delivers a reality check to 1-star reviewers, advocating for fair reviews, realistic expectations, and constructive feedback. Tune in to hear his unapologetically honest take on the culture of online reviews.
Click for Bar Marketing Basics Pricing and Options
