29Apr
16Apr
Your marketing is only as good as it’s message
Your marketing is only as good as it's message
Your marketing is only as good as it's message. All of the impressive sounding numbers and data collection can't help your business if your content sucks. Again this sounds like common sense but most content I see...
23Mar
Don’t guess, know your marketing number and redemptions
Don't guess, know your marketing number and redemptions
If your bar or restaurant isn't tracking marketing numbers, especially redemptions, you are missing the boat. Any marketing "expert" can tell you about impressive numbers when it comes to impressions (which is another name for the number of...
19Mar
Market NEW to customers who have not yet heard of you
Market to customers who have not yet heard of you
Think of social media as a Fishbowl. You send posts to your fans and followers who obviously know your restaurant or bar and have opted-in to see them. Begin to market to NEW to customers instead...
12Mar