Don’t guess, know your marketing number and redemptions If your bar or restaurant isn’t tracking marketing numbers, especially redemptions, you are missing the boat. Any marketing “expert” can tell you
Market to customers who have not yet heard of you Think of social media as a Fishbowl. You send posts to your fans and followers who obviously know your restaurant
KNOW how customers find your business online, don’t speculate KNOW how customers find your business online, don’t speculate… I’ve spent the last 6 years polling the public. My goal